Amazing Race Team Activities with a Goal and Purpose in 2024
Explore via an Amazing Race with team and staff collaboration journey from where you start to finish at your destination, connecting, sharing the story and celebrate the experiences.
Why Select Amazing Races
Original format and excellence in delivering Amazing Race experiences for groups
Professional content and staff
Facilitating activities, that incorporate amazing elements to enjoy the challenges and tasks
Amazing Races is an established, premium corporate team-building event company seeking to increase bookings during off-peak and peak periods like Christmas
Amazing Races Business Overview
Founded in 2011, pioneering the “amazing race” concept for corporate events prior to the launch of CBS Amazing Race TV show
Focus on high-quality, customised experiences for corporate groups and private schools
Pricing starts at $55+ per head, targeting groups of 15 staff or more
Premium staff and employee engagement experiences
Created and delivered approximately 3,000 amazing race activities or events, with established processes and facilitators.
Differentiate from competitors by ensuring truly “amazing” experiences, not just scavenger hunts
Current AR Marketing Approach
Investigate spend on advertising through multi-strand advertising projects
Focus is on word-of-mouth referrals and organic google search terms
Website needs an overhaul to better generate qualified leads
Not currently using social media marketing (Facebook, Instagram)
Previously had negative experiences with Google Ads
Digital Marketing Of Amazing Races
Increase bookings during non-peak periods to
keep staff facilitating more future events and activities to positively impact businesses and communities.
Generate more qualified leads from businesses that could benefit from team-building events.
Improve website and landing pages to convert more visitors
Explore potential of paid advertising (Google, Facebook) and social media marketing
Enhance SEO to regain organic search visibility lost to paid ads
Results Media Approach
Holistic digital marketing strategy encompassing SEO, paid ads, landing pages, and conversion optimisation
Focus on revenue-based results rather than just clicks or traffic
Offer to provide detailed keyword, cost-per-click, and strategy recommendations in follow-up call
Next Steps to get your staff and employees to your destination in an amazing way
Follow-up strategy ; schedule a call
Results Media to send summary email with additional company information and resources