Amazing Race Team Activities with a Goal and Purpose

Amazing Race Team Activities with a Goal and Purpose in 2024

 

Explore via an Amazing Race with team and staff collaboration journey from where you start to finish at your destination, connecting, sharing the story and celebrate the experiences.

 

set-goals-purpose-hit-targets in Sydney to Gold Coast

 

Why Select Amazing Races

  • Original format and excellence in delivering Amazing Race experiences for groups
  • Professional content and staff
  • Facilitating activities, that incorporate amazing elements to enjoy the challenges and tasks
  • Amazing Races is an established, premium corporate team-building event company seeking to increase bookings during off-peak and peak periods like Christmas

Amazing Races Business Overview

  • Founded in 2011, pioneering the “amazing race” concept for corporate events prior to the launch of CBS Amazing Race TV show
  • Focus on high-quality, customised experiences for corporate groups and private schools
  • Pricing starts at $55+ per head, targeting groups of 15 staff or more
  • Premium staff and employee engagement experiences
  • Created and delivered approximately 3,000 amazing race activities or events, with established processes and facilitators.
  • Differentiate from competitors by ensuring truly “amazing” experiences, not just scavenger hunts

Current AR Marketing Approach

  • Investigate spend on advertising through multi-strand advertising projects
  • Focus is on word-of-mouth referrals and organic google search terms
  • Website needs an overhaul to better generate qualified leads
  • Not currently using social media marketing (Facebook, Instagram)
  • Previously had negative experiences with Google Ads

Digital Marketing Of Amazing Races

  • Increase bookings during non-peak periods to
  • keep staff facilitating more future events and activities to positively impact businesses and communities.
  • Generate more qualified leads from businesses that could benefit from team-building events.
  • Improve website and landing pages to convert more visitors
  • Explore potential of paid advertising (Google, Facebook) and social media marketing
  • Enhance SEO to regain organic search visibility lost to paid ads

Results Media Approach

  • Holistic digital marketing strategy encompassing SEO, paid ads, landing pages, and conversion optimisation
  • Focus on revenue-based results rather than just clicks or traffic
  • Offer to provide detailed keyword, cost-per-click, and strategy recommendations in follow-up call

Next Steps to get your staff and employees to your destination in an amazing way

  • Follow-up strategy ; schedule a call
  • Results Media to send summary email with additional company information and resources
  • Prepare comprehensive amazing race strategy proposal
  • Review materials and prepare questions for team discussion